April 11, 2001
Adam Christie, founder of "Modus-op.com" and author of "SiteWrite; a guide to writing for the internet" is the first speaker at the Internet Content West seminar taking place at Century City in Los Angeles.
The event is one of only two scheduled for the US this year, the other is in New York in October.
"The demographics of internet use are changing," Mr Christie said, "so many corporations and organizations will be left behind and suffer commercially unless they widen their horizons and broaden their internet skills base."
Mr Christie founded his specialist enterprise after finding that many organizations had sites which lacked broad appeal and where the text was incomprehensible or alienated potential customers.
"It is reassuring that our approach is already becoming recognized by the industry," he said, "and that sector leaders have recognized that websites are still a text-based medium where design can often obscure meaning rather than enhance it."
Mr Christie is only one of two speakers from the UK contributing to the seminar.
Mr Christie brings an international perspective to internet communication, highlighting the weaknesses of insularity and teaching seminar participants how to overcome the inherent shortcomings of many US-based resources in the global marketplace.
www.modus-op.com
ENDS
MEDIA INFORMATION
CONTACT: Adam Christie
+44/0 113 294
1212
E-mail: media@modus-op.com
WORDSMITH TO SPEAK AT LOS ANGELES SEMINAR
LEEDS, UK, April 11, 2001; A LEADING authority on "writing for the internet" is to contribute to a seminar in Los Angeles, CA, on Monday June 4, 2001.
www.internetcontent.net/west/seminar.shtml
For more information, interviews or feature material, please contact: Adam Christie or business manager Christopher Aspinall on +44/0 113 294 1212 or E-mail: media@modus-op.com
and Albuquerque, New Mexico, USA
Tel: +1 415 373 2397 (voicemail)
E-mail: welcome@modus-op.com
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